Step 1
You may have heard Weebly is bad for SEO. While site builders like Weebly may not be as flexible as WordPress, they aren’t going to be ‘bad’ for SEO and it’s entirely possible to rank a Weebly site and receive traffic through search engines like Google.
So why do sites on other platforms seem to rank better? Well, this can be because:
WordPress powers 32,23% of the top 1 million sites in the world, and Weebly powers about 0,34%, so it’s likely that you’re going to bump into more WordPress sites on Google’s Page 1 results than Weebly sites.
Users on a free Weebly plan may have a site that is just a landing page or not yet a critical part of their business and therefore aren’t preoccupied with how to increase the traffic it receives. Some users worry a free plan won’t be found by Google – that’s a myth. Free Weebly Plans do get indexed.
Bad design. The templates offered on site builders like Weebly look beautiful, but there are many examples of site owners then customizing the designs and going overboard with too much text, videos, gifs, and images which can severely affect the user experience and cause them to leave the site before they’ve even explored it, which affects your SEO.
Do your boss/colleagues/employees say Weebly is bad for SEO and you’re looking for some facts to set the record straight? Here is a side by side comparison of website builders and how they perform regarding SEO features.
Step 2
An SEO Audit or Report is a comprehensive scan of your website and evaluation of how friendly it is for search engines like Google. This is the first test you need to run in order to work on your site’s visibility.
If you run an SEO Report on your Weebly site, the analysis usually includes factors like speed, mobile friendliness, broken links, duplicate content, titles and descriptions and current keyword rankings.
Many Reports assign a score to your site and besides pointing out its issues, also indicate what’s being done correctly.
After you’ve looked at your site audit, you should have a better understanding into what is preventing you from getting the visits you need and why your competitors appear first in search results.
Step 3
Keywords are the words and phrases that Internet users type into a search engine like Google or Bing, to find websites that are match what they’re looking for.
The keywords you choose to monitor and to include in your site’s content directly affect your positioning in search engine results.
Step 4
Weebly is a user-friendly platform which allows you to take care of the basics of SEO. In this section, get a handle on what your traffic stats mean (and why Weebly stats often are different than what you see in other tools like Google Analytics), learn how to get an SSL certificate and create a blog on your site if you haven’t already got one, and see how simple H1 tags, titles and meta descriptions really are.
Additionally, get tips for sites that are online stores or image-heavy like designer or photographer portfolios.
Step 5
Once you have the basics covered, it’s time to look at how to get backlinks (an important factor in how well you do on search engine results), simple actions you can take today to improve, making sure you correctly redirect deleted or renamed pages, seeing if rich snippets are for you, and what this robots.txt business is all about.
Step 6
There’s a great selection of free tools to help you complete your SEO tasks (and some of them are right in the Weebly App Center):
Use it for: gathering and showing testimonials on your site. Essential if you want to keep visitors around.
Use it for: understanding what parts of your page visitors are actually clicking on and interacting with
Use it for: getting to your site’s visitors before they leave, and understanding what they need. Lower your site’s bounce rate!
Use it for: getting a free, comprehensive report on all your site’s SEO issues, along with a personalized SEO plan, keyword tracking and competitor monitoring.
Stop spending so much time pouring through complicated SEO instructions and worrying about how your competitors are beating you in search results.
With marketgoo, you have a Do-It-Yourself SEO tool adapted for Weebly sites that helps you improve your site’s traffic and search rankings, visualizing how it increases weekly and monthly.
How do you do this with marketgoo? Once you add the tool from the Weebly App Centre, you get a continuously updated report with an SEO plan detailing specific improvements your site needs, with simple, step-by-step instructions adapted for Weebly sites on how to make the necessary changes.
You can track your progress and get personalized support that answers your specific questions and issues.
marketgoo Basic gives you a free, comprehensive site audit, keyword tracking and custom SEO plan, with the option of upgrading to marketgoo Pro, where you’ll get everything included in the Free SEO Report, plus step by step instructions on how to complete each task along with priority support.
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