MarketGoo

Small Business Marketing Tools & Resources

Price: Free
What it does: record your screen with audio and instantly share it.
Great for: recording a tutorial/training, making a video introduction.

Price: Free
What it does: let’s you store and manage all your contacts from a single platform.
Great for: when you don’t have the budget for a paid CRM but still need to manages and keep track of your business contacts and leads.

Price: Free
What it does: provide an online directory and community where you can promote your business and learn from other SMBs.
Great for: networking, sales and learning from others.

Price: Free
What it does: shows pop ups and top bars on your site visitors, with a message and colors that you design.
Great for: getting visitors to sign up for an email list, visit another page on your site, or leave their contact details.

Price: Free
What it does: provides a library of illustrations you can adapt to your website’s colors and download.
Great for: making your website look a little more professional and polished.

Price: Free
What it does: online to-do list.
Great for: a basic to-do list that you can label and set priorities and due dates with.

Price: Free
What it does: let you see how visitors interact with your site.
Great for: when you want to know what parts of your page are generating more engagement.

Price: Free
What it does: provides a platform where you can list your business, provide details to visitors and manage your presence on Google Maps.
Great for: when you’re a local business that wants to increase online visibility and help people find and review your product or service.

Price: Free
What it does: beautiful designs without the need for a designer.
Great for: creating your own social media images, infographics and visual content.

Price: Free
What it does: gives you a large selection of free stock photos to pick from.
Great for: when you need to pick images for social media or a blog post.

Price: Free
What it does: provides an online directory and community that helps you get found by more potential customers.
Great for: getting referral traffic and new business to your site.

Price: Free
What it does: helps you identify the companies that have visited your website.
Great for: being proactive and reaching out to potential customers.

Price: Free
What it does: helps you find email addresses.
Great for: when you’re trying to reach out to that executive for a business proposal, or you want to pitch a journalist but haven’t been able to find contact details.

Price: starts at $40 per month
What it does: creates your blog content for you.
Great for: when you get to the point that you need to create content for your site consistently and have no time.

Price: Free
What it does: gives you insights into how users find and use your website.
Great for: when you want to know where your site’s visitors are coming from, exactly how many visits you’re receiving, and how they navigate your site.

Price: Free
What it does: checks your grammar.
Great for: when you’re writing proposals, publishing content and updating your site and you need to make sure you grammar is spot-on.

Price: Free
What it does: schedules your social media posts.
Great for: when you don’t have time to log in to your social profiles every day to share new content.

Price: Free 30-day trial, then starting from $19 per month.
What it does: helps you build, send and follow up beautiful, pre-designed e-mails to your subscribers.
Great for: growing your email list, setting up different email sequences to get your subscribers to become customers, and maintain a relationship with your existing customers. If you prefer phone support over chat bots or e-mail, then it’s a no brainer.

Price: Free
What it does: helps you create a great looking logo without a designer.
Great for: when you need a logo but are on a tight budget.

Price: Free
What it does: every Friday, you get a new list of tools and resources that will help you keep growing your business.
Great for: discovering new tools without investing a lot of time trying to find them and joining a Slack community where you can ask questions and get to know other business owners.

Price: starting at $9,99 per month
What it does: create your own videos with easy to use templates.
Great for: when you need videos to share on social media and can’t afford to have an agency create one for you.

Price: Free
What it does: generates a comprehensive report on your site’s SEO status and identifies the issues that you need to fix in order to improve your site’s traffic and search rankings.
Great for: when you need to audit your site’s SEO and pinpoint the issues preventing your site from ranking higher on Google’s search results.

Price: Free trial.
What it does: offers powerpoint templates that look professionally designed.
Great for: when you keep trying to create a decent powerpoint presentation but it looks kind of..awful.

Where to Learn:

Google helps local businesses navigate the online world in this mix of online and real-world workshops.

This site is continuously updated with reviews, resources, and articles to keep your small business on top.

Meet other entrepreneurs and discuss tips, techniques, success stories and even get yourself featured. This forum isn’t really to promote yourself but to network and learn from others.

Another freebie from Google, they help you discover and use digital tools in order to succeed with your business, and you can get certified which can help you with your career goals.

While this group is mainly composed of side hustlers looking for advice and sharing tips and success stories, your small business doesn’t have to be a side hustle for you to discuss and learn about how to best grow and promote your business.

Just like its name suggests, when you’re dealing with your first ever site, these guys have the resources for you to learn about everything you were afraid to ask.

This blog focuses on helping out small businesses, and they offer resources and articles to improve your bottom line.

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