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Product Update: October 2016

in Product Update. Last Updated on November 2nd, 2016

Product Update is our monthly communication that showcases the latest changes and improvements we’ve accomplished.

Here is what we did in October:

Long term projects

We have started Q4 with a clear vision on which are the projects we want to end the year with. As we keep growing we understand the importance of delivering the best user experience and it is a path that we will follow even more dedicatedly in the upcoming months.

Tweaking and improving our technology on an ongoing basis is mandatory but some of the projects need deeper and long term care. But don’t worry, you’ll see them come to life in next updates!

Data driven methodology

In the same way, as we grow we are seeing a huge amount of information happening inside our platform and the website marketing industry. Trends, user behaviour, campaings and so on.

That’s why it is crucial for us to evolve in an optimal direction. Investing in this methodology not only gives us the chance to foster a smart product development process but also sets up a model on what type of company we want to be. And the quick answer is one that dives deep into data.

Customer Success

We see every interaction with our users as part of a whole. From onboarding to support (technical or not), the main goal is to treat all these activities and actions as an opportunity to foster the success of each one.

Concerning support, we have worked during October in a new flow to better sync and access for the CS team to the cases. The main goal of the project is to provide a faster and more personalized help.

This is huge for us, our users and our partners. In the meantime we have a quicker system we are also giving independency to the CS team and saving time to our Development team!

* OASN: As we provide second level support to our partners, this will also affect greatly in the management of our interactions.

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Dev Ops

We’ve said it, we have been growing on a great scale in the past months as we are implementing volume strategies with our partners (find further information here).

To maintain the same performance for a bigger customer base we needed to invest resources in reinforcing the platform.



So yeah! We are very excited to unveil what’s next. Subscribe to future releases 🙂

Go ahead and try out marketgoo. Optimizing your site and growing your business is just a few clicks away!

Feel free to make any comments and suggestions. Your feedback is what makes us better.

You can take a look at our previous Product Updates.

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Head of Product